I am passionate about creating impactful, human-centered experiences that simplify and improve people’s lives.

Driven by a natural curiosity and a deep interest in human connections, I strive to understand what motivates individuals. This curiosity has been instrumental throughout my design career, pushing me to advocate for thoughtful and empathetic designs that enhance the user experience.

I believe in cultivating inclusive work environments where diverse perspectives and ideas are not only valued but are essential, and where open communication drives collaboration, while diversity serves as a catalyst for innovation.

When I’m not working, you’ll find me cooking up something tasty, listening to music, or diving into a good book. I love taking day trips around the Bay Area and staying active with bike rides to Ocean Beach, yoga, or long walks through the city. Originally from Caracas, Venezuela, I spent most of my adult life in Philly, and I am now happy to call San Francisco home.

Experience

Senior Product Designer - Lyft

San Francisco, CA   2021 – Present

I joined Lyft Business to lead design for a new healthcare pod, where I have spearheaded significant initiatives across product teams. My focus is on identifying problems and delivering solutions that consider both short and long-term impacts. By deeply understanding Lyft Healthcare and Lyft Concierge’s business goals and various users, I ensure that our design work aligns with overall strategy and user needs.

Lead UX Designer & Art Director - Comcast

Philadelphia, PA   2018 – 2021

Promoted to lead design, strategy, and launch of a new tier-based selling model for Xfinity.com. Champion clean design and simple user experiences as a fierce user advocate with an understanding of customer and business goals. Partner with senior leadership members, sales, marketing, product, and engineering teams throughout iterative design, build and launch phases—creating user flows, storyboards, wireframes, mockups, high-fidelity prototypes, and testing. Oversee interns.

Senior UX Designer - Comcast

Philadelphia, PA.   2016 –  2018

Joined a 5-member multidisciplinary design team to redesign end-to-end Xfinity.com shopping experience to showcase competitive differentiation. Co-developed design vision and direction for user experience, employed storytelling, refined details in high-level discussions, and created user flows, wireframes, mockups, and high-fidelity prototypes.

UX Designer - Tembo, Inc

Philadelphia, PA.   2015 –  2016

Led the design of mobile and desktop data analytics applications for educational institutions and school districts nationwide. Working on a 3-member design team in lean startup culture, partnered directly with clients, product owners, and developers to understand requirements, define project roadmaps and timelines, and design thoughtful solutions.

Interactive Designer - Free People (URBN)

Philadelphia, PA.   2011 –  2014

Designed and developed Free People site features, mobile app, and promotional emails—from concept to outcome—including user flows, wireframes, and high-fidelity prototypes as well as hands-on coding and graphics. Collaborated with graphic, product, development, merchandising, and analytics teams to create a streamlined shopping experience.

Contact

corinabermudez@gmail.com
linkedin.com/in/corinabermudez